Google Indexing: Show that you are there!
With a market share of over 95 percent, Google is by far the most important search engine in Switzerland. Good visibility of your products in Google search results therefore contributes significantly to the success of your MyCOMMERCE online shop. However, for your shop to even appear in the search results, it must first be crawled and then indexed by Google. How quickly this happens depends on various factors. In the following article, we provide you with valuable tips on Google indexing that can significantly accelerate this process.
To be on the safe side, first check whether Google really doesn’t know your store yet. Querying Google’s indexed pages works just like a regular search. Enter the following query into Google, replacing mycommerce.ch with the address of your online store.
If you’re not getting any search results, it means your online store isn’t indexed yet. Now’s the time to address the topic of indexing.
Google Search Console
Google Search Console is a free and powerful tool from Google that can make your Google indexing process much easier. Use Google Search Console to index individual subpages or, better yet, to submit a complete sitemap in .xml format. To access your online store’s data, you need a free Google account. You also need to confirm that you own the domain you want to receive information about by uploading a key. The verification key can be integrated into a website or online store in a variety of ways.
Read our help center to find out which verification method is best suited for your MyCOMMERCE shop.
Backlinks and mentions on social networks
External references, so-called backlinks, also have a very positive effect on indexing. However, this only applies to “real” and high-quality backlinks that have arisen naturally. Link farms or purchased links are obviously out of the question and, in the worst case, can lead to severe penalties from Google. Various studies also show that, in addition to backlinks, social signals—that is, feedback from users on social media—are increasingly being integrated into search engine algorithms. It is therefore definitely worthwhile to link relevant platforms to your online shop.
Unique content
Finally, you can gain a significant advantage over your competition by providing high-quality and, if possible, unique content. Google places particular emphasis on providing its users with relevant content. With that in mind, have fun writing! 🙂
Do you need more information on this topic?
- Click here to check indexing
- Click here to submit your sitemap to Google
- Click here to use Google Search Console
