Boost your Christmas business with MyCOMMERCE!
According to a Google study on online shopper behavior, you can expect a rosy Christmas season: About half of all respondents are already open to making their purchases during the holiday season in newly discovered online shops. You too can tap into your potential by carefully preparing your online shop for this time. Here are our tips and tricks for a successful digital Christmas business.
Get started early with the right keywords
Early planning is key. Based on last year’s Google searches, the search for Christmas gifts starts as early as October. From mid- to late November, the Christmas shopping season really picks up. If you want to drive customers to your online store via Google, remember to optimize your store’s search engine as early as possible.
Create and promote voucher codes
Especially during the holiday season, online shoppers are busy searching for special offers and bargains. Set yourself apart from your competitors by offering your customers discounts or free shipping. With the MyCOMMERCE Starter subscription, you can easily create time-limited voucher codes and promote them via newsletter or social media.
Reliably meet delivery times
The classic: Christmas is here, but the presents haven’t arrived. You can avoid this by ensuring maximum availability of your products in advance. Also, make sure you can meet your delivery deadlines or adjust them accordingly for the Christmas season.
The savior in need: gift cards
Gift cards are in demand—especially among last-minute shoppers. Take advantage of this trend and offer your customers electronic gift cards using the MyCOMMERCE Gift Up! app.
Give beautiful gifts with gift boxes
It’s not just the contents that matter: the packaging is also crucial for the perfect gift. A beautiful gift box with a Christmas design also looks great in your online shop. One more tip: Use your Christmas gift box as a communication tool and add your company sticker.
Send personal Christmas greetings
And last but not least: Don’t forget to surprise your customers with personalized Christmas greetings. Christmas Card Day on December 9th, already established in the USA, offers the perfect opportunity for a Christmas newsletter. With the MyCOMMERCE Starter subscription, you can export your mailing list directly from your account and use it to send your newsletter. In other words: Thanks to MyCOMMERCE, sending your Christmas newsletter becomes child’s play.
